Just Coffee
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Just Coffee Co-op's mission is to work with small grower cooperatives in true partnership, using the language and mechanics of market economics to turn the market on its ear. We source the finest green coffee on earth, air-roast it to perfection, and to deliver the highest quality beans proving to our customers that a better model can also deliver higher quality products. We aim for total transparency, sustainable business practices, and long-term relationships with all of our partners while providing a fun and meaningful cooperative workplace for the people we work with. Oh, and we also seek to change global social and economic inequality by practicing REAL fair trade in direct opposition to gluttonous "free trade" and corporate fair trade. We recognize fair trade as one strategy for change within a larger movement for global social justice.
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